When to hire a marketer for your small business
Many small business owners start out wearing multiple hats — from operations to sales to marketing. While this resourceful mindset...
Huub Rulkens is an experienced senior marketer, entrepreneur, and business strategist focused on helping small businesses grow through practical planning, marketing, and digital tools.
As the author behind Excellent Business Plans, he combines hands-on business knowledge with a strong interest in AI, strategy, and online growth to create useful resources for founders and business owners. With more than 20 years of experience in marketing, entrepreneurship, online growth, and business strategy, he has helped organizations improve their marketing, digital presence, and long-term business performance.
Many small business owners start out wearing multiple hats — from operations to sales to marketing. While this resourceful mindset...
Effective networking is important to personal and professional development. From attending high-profile industry events to connecting with professionals over coffee,...
Raising your prices can feel risky, especially if you’re concerned about losing customers or scaring away new business. But done...
To grow and protect your business, you need more than just good sales—a strong financial backbone. Here's how to evaluate...
Workers' compensation ensures vital protection for employees facing job-related injuries or illnesses. While most employers rely on traditional insurance to...
When your business is running efficiently and generating a surplus, it's a sign that you're doing something right. Holding excess...
If you’re going travelling soon, congrats! Perhaps for business, perhaps for pleasure, perhaps both at the same time. Everyone should...
If you’re starting your own business as a new business owner, then you know all too well that it’s equally...
Starting a business takes passion, vision, and persistence. But keeping a business running long-term? That takes protection- the kind you...
The modern-day legal market is super competitive, and reputation alone is no longer enough to attract clients. Today’s consumers actively...
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