Advertiser Information
Would you like to feature your messages with us as an advertiser? Please get in touch with us to discuss the various possibilities. We would be happy to provide you with a media kit so you can see the options available.
Would you be interested in advertising your business on ExcellentBusinessplans.com? Here are the ideal types of advertisers we are seeking:
Our ideal Advertiser type to work with
Seeking collaborative with a steady-paced approach to build long-term success together, aiming to target niche markets and reach quality audiences, and being friendly helps too. ‘Slow and steady wins the race’.
Type of Ads
- In alignment with the interest groups specified below
- Helpful and supportive when developing a business
- Quality and value driven
- Informative
- Professional
- Non intrusive
- English speaking countries (US, CA, UK, AU, IN, PH, NL, etc.)
Our Primary Target Demographic – Business Professionals, 35+
Individuals aged 35 and above, who are entrepreneurial and are based in English-speaking countries, seeking to advance their (mid) careers and enhance their entrepreneurial skills.
They aim to create and manage their own (future) business or business idea more effectively and to be better prepared for the ownership and successful operation of a (future) business. Also they are looking for funding their venture or projects with a business loan and making smarter and more founded (personal) investment decisions. They are looking for business services to enhance and professionalize their business ideas. They are also eager and open to learn about the many aspect of business (which is instrumental to be more successful).
In short:
- (Future) Business Owners
- Business Professionals looking into being an Entrepreneur (making the leap)
- 35-44
- Midcareer Level
- Global Community
- English Speaking
- 55% Male
- Internet Affluent
- Lifestyle interests: business professionals and technology enthousiasts
- Life events: Starting/having a family / be more responsable (this means also no time …)
Secondary Demographic – A B2B approach
Businesses that seek to develop a business plan and utilize business services to professionalize their approaches in business. We see roughly 12% of our total visitors come directly from the business community, especially 39% Small Business (in the 0-10+10-50 employee range), 28% Mid-sized Business segment (employee range 50-500), and 42% Large Businesses segment (500-1000+ range). (May 2025, Source: GA4, Leadinfo).
Preferred Advertising Topics & Categories
Our preferred advertising categories include career services and consulting, business training, financial services for loans, and business productivity software. We also focus on helpful tools for project management and logistics, management job opportunities, personal finance, and personal development. If it enhances the business and improves it, that’s value.
- Business Productivity Software (software that enhances your business productivity)
- Business Startup Services
- Business Consulting
- Personal Development (Business Skills Development)
- Business Training
- Helpful Business Software (project management, logistics)
- Career Services (3rd Job) / Career consulting
- Financial Services (for example like getting/support for small Business loan)
- Management Jobs
- Personal Finance
- Investment Opportunities & Services
- Business magazine subscriptions (Harvard Business Review, MIT, McKinsey, etc.)
Our Platform – Facts
We reach a global audience
- 188+ Countries
- Most active country: USA
- Europe (27%)
- Americas (23%)
- Asia (24%)
- Africa (24%)
- Oceania (2%)
(Source: Google Analytics: May 2025)
Most of our traffic comes from these Top 10 Countries
- United States (34%)
- India (12%)
- Philippines (4%)
- United Kingdom (4%)
- Canada (3%)
- Pakistan (2%)
- South Africa (2%)
- Netherlands (2%)
- Nigeria (2%)
- Germany (2%)
- China (1%)
- Australia (1%)
(Source: Google Analytics: May 2025)
This is our website traffic
- **k Sessions / month (available on request)
- **k Pageviews / month (available on request)
- 3 min 42 Average Session Duration (Source: Google Analytics, May 2025, Audience Information)
- +4 min Average Session Duration in 35-44 group (Source: Google Analytics, 2025)
- 54 Domain Rating (DR) (Source: Ahrefs, May 2025)
- 93 Health Score (Source: Ahrefs, May 2025)
- 544,619 Traffic Rank Position (Source: Ahrefs, May 2025)
- Website Authority Score: 27 (Source: SemRush, February 2025)
- Site Health: 90% (Source: SemRush, May 2025)
Visitor Profile
- 46% male population * Target Demographic
- 54% female population
- 90%+ English speaking or as secondary language
(Source: Internal data, May 2025)
Demographics (Age)
- 49% of 18-24: Students of Business / Education
- 21% of 25-34 * Secondary Demographic
- 12% of 35-44 * Target Demographic
- 11% of 45-54 * Secondary Demographic
- 4% of 55-64 * Secondary Demographic
- 3% of 65+
(Source: GA4, May 2025)
Readership
We see a lot of interest (signal: high duration +10 min readership ) in the 35-44 and 25-34 age group. Especially with these lifestyle interests: business professionals and technology enthousiasts, and from both males and females. (Source: Google Analytics: October 2024)
Category / Visitors
- 44% of user base has a business plan or a business idea (Source: Internal research)
- 32% of user base has a business plan (Source: Internal research)
- 68% of respondents don’t have business plan for their business idea yet (Source: Internal research)
- 93% of respondents mentions this is a valuable website for them (Source: Internal research)
User Interest Categories
Areas where our demographic takes an interest in. Just check whether your business core area fits neatly in some of these categories, to get to a proper advertising fit.
- Employment/Career Consulting Services
- Business Services/Advertising & Marketing Services
- Software/Business & Productivity Software
- Education/Post-Secondary Education
- Business Services/Business Technology/Enterprise Software/Collaboration & Conferencing Tools
- Employment
- Financial Services/Investment Services
- Business Services
- Business Services/Business Technology/Enterprise Software
- Education/Post-Secondary Education
- Travel/Hotels & Accommodations/Business Travel
- Consumer Electronics/Mobile Phones
- Business Services/Business Financial Services
- Education/Primary & Secondary Schools (K-12)
Company Profile Visits – Firmographics B2B
Yes, employees from various companies visit this platform. Below is an overview of typical company size, which can be useful for a B2B approach, when you want to reach companies directly. In total: 2.261 companies have visited this website (Source: Leadinfo.com)
Average Company Size – Employees – Percentage Visits
- 27% of 0 – 10 Employees – Small Business
- 12% of 11 – 50 Employees- Small Business
- 17% of 51 – 200 Employees – Medium Business
- 11% of 201 – 500 Employees – Medium Business
- 19% of 501 – 1000 Employees – Large Business
- 23% of 1000+ Employees – Enterprise Level Business
Industries
Diverse Set of Industries: Education, Computer Programming Services, Management Consulting, Insurance, Engineering Services, Business Services, Accounting/Bookkeeping, Computer Programming Services, Real Estate Agents, etc.
(Source: Internal tooling, May 2025)
Linking to us
Needing to expand your linking network? We are open for high quality posts & good links within the noted user interest categories. Get in touch with us via our e-mail address and let us know your proposal. We’ll be happy to help! If you need good links to use for referrals, let us know, we can help you with selecting the most relevant for your website.
Guest Posting & Link insertion
If you have an interesting post idea that fits neatly within the user interest categories mentioned above and adds value to our platform, we’d be happy to consider it! Just send us an email with your proposal and we’ll take it from there.
We charge $120 (USD) per Guest Post placement. Articles should ideally be 1,000-2,000 words long and can include up to 3 external links, following our content guidelines and fitting our subject list, and will be published within 2-3 business days, after approval.
The links are do-follow links, and will not carry an sponsored or advertorial tag. This is possible on request.
Link Insertions $30 (USD) in an existing article, if truly fitting and relevant.
Payments (through Paypal) can be made quarterly or annually for easier invoicing if needed.
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Sponsoring
If you’re interested providing sponsorship opportunities or business partnerships, please let us know directly. We are open to matching opportunities.
Contact us for the ratecard and opportunities.
What are the rates?
For current advertising rates, please contact our support team directly.
