Huub Rulkens is an experienced senior marketer, entrepreneur, and business strategist focused on helping small businesses grow through practical planning, marketing, and digital tools. As the author behind Excellent Business Plans, he combines hands-on business knowledge with a strong interest in AI, strategy, and online growth to create useful resources for founders and business owners. With more than 20 years of experience in marketing, entrepreneurship, online growth, and business strategy, he has helped organizations improve their marketing, digital presence, and long-term business performance.